YJDKIY's love affair with Stoneyfield Farm continues. I've blogged about their Oikos a lot. Their CE-Yo, Gary Hirshberg, was featured Food, Inc. And now, with the ease of the Rowan Public Library (my other new love) online catalog and personal PIN, I was able to reserve the audiobook, Stirring it Up: How to Make Money and Save the World, he penned in 2008, pick it up the same evening, and begin listening this morning.
How we make our yogurt from Stonyfield on Vimeo.
The introduction included the quote above, in reference to the "trend" of things going green not because it was morally right, but because the bottom $ line is what drives behavior. I can't wait for the other 5 hours of his business is power meets sustainable is profitable lessons.
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